Looking to create a standout home decor store on Shopify? Discover how top-performing home decor Shopify stores are growing their businesses with unique designs, sustainable products, and exceptional customer experiences. In this article, you’ll learn from their success and find actionable insights to take your store to the next level!
17 Best Home Decor Shopify Stores
As of 2024, there are over 35,323 Shopify stores in the Home & Interior Decor category. In 2023, the home decor industry generated a staggering 697.91 billion in revenue globally. Let's take a look at these top-performing Shopify home decor stores that have achieved remarkable success. The information provided comes from SimilarWeb:
1. FROY
FROY is a standout Shopify store specializing in modern and minimalist furniture. It offers products from leading brands, aiming to create sleek and sophisticated living spaces for its customers.
Key Highlights:
- Wide Range of Contemporary Furniture: FROY offers a vast selection of modern, minimalist furniture and decor, featuring iconic brands like Kartell and Artek, making it ideal for those looking to create sleek, modern spaces.
- Minimalist Design Aesthetic: Focusing on simplicity and functionality, FROY appeals to customers who favor clean lines and uncluttered designs, perfect for modern and Scandinavian-inspired interiors.
- Interior Design Consulting: FROY provides personalized design consultations to help customers create cohesive, modern living spaces tailored to their style and needs.
- Sustainability Commitment: Many of their products come from eco-conscious brands that emphasize sustainable sourcing, adding value to environmentally minded shoppers.
Traffic: 450k monthly visitors.
Product Count: 1,500+
2. The Citizenry
Renowned for its handcrafted, sustainable home decor, The Citizenry sources products from artisans around the world. The store offers globally inspired designs while emphasizing ethical practices and fair wages for its artisans.
Key Highlights:
- Artisanal Craftsmanship: Each piece is meticulously handcrafted by artisans in over 20 countries, using traditional techniques and high-quality materials like leather, wood, and wool, ensuring every item is unique.
- Ethically Sourced: The Citizenry is committed to ethical production, ensuring all artisans receive fair wages and work in safe conditions. This socially responsible approach appeals to conscious consumers.
- Globally Inspired Designs: Offering products from regions such as Latin America, Africa, and Southeast Asia, The Citizenry brings culturally rich, globally inspired decor that adds an eclectic yet sophisticated touch to any home.
- Sustainability Focus: Many of their products are made from sustainable materials, with a focus on eco-friendly production processes that minimize environmental impact.
Traffic: 320k monthly visitors.
Product Count: 500+
3. Parachute Home
Parachute Home offers luxurious bedding, bath essentials, and home decor, all made from high-quality, eco-friendly materials. They are known for their minimalist designs and comfort-focused products.
Key Highlights:
- Premium Bedding and Essentials: Parachute’s products, such as bedding made from Egyptian cotton, organic linen, and premium wool, provide a luxurious sleep experience comparable to 5-star hotels.
- Sustainability Commitment: Parachute prioritizes eco-friendly materials, using OEKO-TEX certified textiles, which are free from harmful chemicals, and operates a carbon-neutral shipping policy.
- Comfort-Driven Design: Their bedding and bath products are designed to be soft, breathable, and durable, offering a balance of comfort and functionality.
- Modern, Neutral Aesthetic: With a focus on neutral, calming color palettes, Parachute’s products fit seamlessly into a variety of home decor styles, particularly minimalist and contemporary designs.
Traffic: 700k monthly visitors.
Product Count: 300+
4. Brooklinen
Starting as a direct-to-consumer bedding brand, Brooklinen offered luxury products at affordable prices. The brand has since expanded into home decor, adding bath items and accessories to its collection.
Key Highlights:
- Affordable Luxury Bedding: Brooklinen is known for providing high-quality, durable, and luxurious bedding made from cotton, linen, and other premium materials, at a fraction of the cost compared to traditional retailers.
- Direct-to-Consumer Model: Their direct-to-consumer approach cuts out the middleman, allowing them to offer luxury products at significantly lower prices without sacrificing quality.
- Award-Winning Products: Their sheets, comforters, and pillows have won numerous awards for quality, comfort, and design, making them a trusted brand in the home decor space.
- Expanded Product Line: Beyond bedding, Brooklinen now offers a wide array of home decor products, including towels, loungewear, and rugs, all maintaining the brand’s high standards of comfort and quality.
Traffic: 1M+ monthly visitors.
Product Count: 200+
5. Lulu and Georgia
With a focus on bold, statement pieces that add personality and flair to any space, Lulu and Georgia offers a curated collection of trendy, boho-inspired home decor. This unique style has made the brand a favorite among interior designers.
Key Highlights:
- Boho-Chic Design: Specializing in eclectic, bohemian designs, Lulu and Georgia’s collections feature vibrant colors, unique textures, and bold patterns that make any room stand out.
- Designer Collaborations: They frequently collaborate with well-known designers and influencers to create exclusive, limited-edition collections that reflect current design trends and ensure their product offerings remain fresh and innovative.
- On-Trend Furniture and Decor: From bold rugs and accent chairs to statement lighting, Lulu and Georgia is known for carrying pieces that serve as focal points in rooms, perfect for customers looking to make a design statement.
- Excellent Customer Engagement: With a strong presence on social media, Lulu and Georgia engages directly with customers by offering home decor inspiration, design tips, and showcasing customer spaces.
Traffic: 500k monthly visitors.
Product Count: 1,000+
6. TRNK
TRNK offers modern, masculine furniture and decor, ideal for those who want sophisticated, minimalist pieces that add depth and character to their living spaces.
Key Highlights:
- Masculine Aesthetic: TRNK’s collection emphasizes strong, clean lines and materials like leather, steel, and wood, appealing to customers who prefer a minimalist, masculine style.
- Curated Collections: They offer carefully curated furniture collections that balance modern aesthetics with comfort and function, ensuring that each piece fits well into an urban, sophisticated lifestyle.
- Design Services: In addition to their product offerings, TRNK provides design consultations to help customers create cohesive, modern living spaces that reflect their personal style.
Traffic: 120k monthly visitors.
Product Count: 400+
7. Horne
Horne offers a blend of contemporary and classic home decor, featuring high-end European and American brands. Known for their timeless pieces, Horne caters to design-conscious customers looking for elegant and unique items.
Key Highlights:
- High-End, Timeless Decor: Horne’s curated collection includes luxurious, well-crafted items that combine modern and classic design, making them perfect for customers seeking long-lasting, sophisticated home decor.
- European and American Brands: The store carries exclusive, high-end brands like Menu, Ferm Living, and Tom Dixon, offering customers access to the latest in European and American design trends.
- Luxurious Finishes and Materials: Products are often made from premium materials like marble, brass, and walnut wood, making each piece not just decor, but a work of art.
Traffic: 200k monthly visitors.
Product Count: 600+
8. Apt2B
Apt2B is an affordable furniture and decor store that offers stylish, functional pieces designed for small spaces. Their collections are perfect for urban dwellers and young professionals.
Key Highlights:
- Affordable Modern Furniture: Apt2B offers a wide range of stylish, functional furniture at accessible prices, catering to young professionals and urban dwellers who want to furnish their homes without breaking the bank.
- Space-Saving Solutions: Their furniture is designed with smaller, urban spaces in mind, featuring convertible sofas, compact storage solutions, and multifunctional pieces perfect for apartments.
- Customization Options: Customers can personalize certain items by choosing different fabrics and finishes, ensuring that the pieces fit perfectly into their space and aesthetic preferences.
Traffic: 300k monthly visitors.
Product Count: 800+
9. Article
Known for its minimalistic designs, Article delivers stylish, mid-century modern furniture directly to consumers at reasonable prices. This approach has quickly made it a favorite among design-conscious shoppers.
Key Highlights:
- Mid-Century Modern Designs: Article is known for its sleek, minimalist aesthetic inspired by mid-century modern design, offering stylish furniture that fits well in contemporary homes.
- Affordable Luxury: Article’s direct-to-consumer model keeps prices low without sacrificing quality, providing customers with high-end furniture at a fraction of the cost of traditional retailers.
- Quick Delivery: Known for its efficient delivery system, Article ships items quickly and offers white-glove delivery, ensuring that customers receive their products promptly and in perfect condition.
Traffic: 2M+ monthly visitors.
Product Count: 500+
10. Interior Define
With a variety of fabric, size, and color options available, Interior Define allows customers to customize their furniture, helping them create pieces that are perfectly tailored to their personal style and home.
Key Highlights:
- Customizable Furniture: Interior Define offers a wide range of customization options, allowing customers to choose everything from the fabric to the size and leg style of their furniture.
- Comfort and Durability: Their sofas and sectionals are known for being extremely comfortable, with a focus on quality materials that ensure long-lasting use.
- Virtual Consultations: Customers can work with a design expert via virtual consultations to ensure they create the perfect piece for their space.
Traffic: 400k monthly visitors.
Product Count: 150+
11. Serena & Lily
Serena & Lily blends coastal and luxurious designs, offering high-end furniture, bedding, and decor. Their products emphasize a relaxed yet sophisticated style, perfect for casual luxury lovers.
Key Highlights:
- Coastal Elegance: Serena & Lily’s decor exudes a coastal vibe, featuring light, airy designs that bring a sense of relaxation and luxury into homes.
- Customizable Furniture: Many of their furniture pieces are available with customization options, allowing customers to choose finishes, fabrics, and configurations that match their style.
- Luxurious Materials: The store’s emphasis on high-quality materials like linen, wood, and wicker ensures that every product feels luxurious and durable.
Traffic: 800k monthly visitors.
Product Count: 700+
12. McGee & Co.
McGee & Co., founded by the team behind Studio McGee, offers high-end home decor with a focus on clean lines, timeless designs, and cozy textures. Their collections are known for blending traditional and modern aesthetics.
Key Highlights:
- Classic Meets Modern: McGee & Co. blends traditional elements like wooden furniture with modern, clean lines, creating pieces that are both timeless and current.
- Signature Style: Known for their neutral color palettes and cozy textures, McGee & Co. is a favorite among those looking to create warm, welcoming spaces with a designer touch.
- Interior Design Services: Customers can work with McGee & Co. to receive interior design consultations, helping them bring a designer-level style into their homes.
Traffic: 500k monthly visitors.
Product Count: 1,000+
13. Schoolhouse
Specializing in American-made lighting and home decor, Schoolhouse blends vintage charm with modern design. Their products are crafted with a strong emphasis on durability and timeless appeal.
Key Highlights:
- Made in the USA: All of Schoolhouse’s products are made in America, with a focus on craftsmanship and quality, ensuring that each piece is built to last.
- Vintage-Modern Fusion: Their lighting and home decor items blend industrial, retro styles with modern sensibilities, appealing to those who love vintage charm but want a contemporary touch.
- Durable, Timeless Pieces: Schoolhouse emphasizes the importance of creating pieces that are not only stylish but also durable, making them a long-term investment for customers.
Traffic: 350k monthly visitors.
Product Count: 400+
14. Jungalow
Jungalow, founded by designer Justina Blakeney, is known for its bold, colorful, and bohemian decor. The store promotes vibrant, joyful interiors with a focus on sustainability and eco-friendly products.
Key Highlights:
- Bold Bohemian Style: Jungalow specializes in bright, colorful, and playful designs that add joy and vibrancy to any space. Their products are perfect for customers looking for bold, unique decor.
- Sustainable Products: Jungalow focuses on eco-friendly materials and production processes, offering items that are both beautiful and environmentally responsible.
- Collaborations with Designers: Jungalow frequently collaborates with other designers and artists to create exclusive, one-of-a-kind collections that stand out in the home decor market.
Traffic: 700k monthly visitors.
Product Count: 900+
15. Made Trade
Made Trade offers a wide range of ethically-made, sustainable home decor products. With a focus on fair trade and eco-friendly materials, the store promotes transparency and supports artisans worldwide.
Key Highlights:
- Fair Trade and Ethically Made: All products are sourced from fair trade artisans and manufacturers, ensuring ethical treatment of workers and sustainable production methods.
- Sustainable Materials: Made Trade focuses on using eco-friendly materials like organic cotton, bamboo, and recycled materials, appealing to environmentally conscious consumers.
- Handcrafted by Artisans: The store offers handmade decor, furniture, and textiles from artisans across the globe, each product reflecting cultural craftsmanship and attention to detail.
Traffic: 150k monthly visitors.
Product Count: 350+
16. Burke Decor
Burke Decor is a well-known online store offering a broad range of contemporary home decor products, including furniture, lighting, and accessories. Their curated collections blend style and practicality, appealing to those looking for chic, modern decor solutions.
Key Highlights:
- Stylish and Versatile Collections: Burke Decor focuses on modern, stylish home decor that balances form and function, offering pieces that fit various interior styles.
- Curated Designer Products: They feature a selection of designer items from renowned brands, catering to those seeking luxury and style.
- Sustainable Approach: Burke Decor emphasizes eco-friendly products, appealing to environmentally conscious consumers.
Traffic: 450k monthly visitors.
Product Count: 1,200+
17. The Modern Shop
Specializing in high-end, contemporary furniture and decor items, The Modern Shop offers a diverse range of products from top designers. Their focus on minimalist yet bold aesthetics makes them a favorite for customers looking to create modern, elegant spaces.
Key Highlights:
- High-End Designer Brands: The Modern Shop features products from top designers, offering luxurious items that cater to design enthusiasts and interior decorators.
- Focus on Contemporary Aesthetics: With a wide range of sleek, modern furniture and decor, they provide cutting-edge designs for both residential and commercial spaces.
- Customizable Options: Many products allow for customization in terms of size, material, and finish, offering personalized solutions for sophisticated decor needs.
Traffic: 380k monthly visitors.
Product Count: 1,500+
Key Takeaways from the Success of These Stores
By incorporating these strategies into your Shopify store, you can increase traffic, engagement, and sales. Here’s how you can apply them.
Selecting an Appropriate Theme for Home Decoration Products
A well-selected Shopify theme plays an important role in displaying the home decoration items effectively.
The successful stores settle for designs that bring out large clear images, uncomplicated navigation and all the other elements that are specific to the home decor industry in addition to being pleasant to the eye.
>>> Read more: 13 Best Free Shopify Themes Guaranteed to Boost Your Sales
Using Shopify Apps for More Personalization
Most successful home decor stores tend to incorporate products such as Product Customizer and Page Builder in their stores. Moreover, trying to better customer experiences with hassle-free returns and exchanges, easy order tracking process, upsells and cross-sells. Our Shopify apps allow for personalization to drive the sales up due to customer satisfaction.
Evaluating Mobile Performance Support
With the continuous increase of mobile shoppers in the society, the best home decor shops always ensure that their Shopify websites are mobile-friendly in addition to having fast loading speeds. Mobile traffic, when captured and converted, should be optimized for mobile.
Closing
The success of top-performing home decor Shopify stores highlights the importance of curating unique, stylish collections, focusing on sustainability, and providing an exceptional customer experience. I hope this article inspires you to take your Shopify home decor store to the next level and achieve great success.
>>> Read More: A Comprehensive Shopify Dropshipping Guide for Beginners
