• Black Friday 2023 breaks record in sales: What you can learn

    Black friday ecommerce break sale record

    Have you made any purchases on this Black Friday? Yes, I have. Even I had yet to make a plan to buy anything, but look around for any good deal. So congrats, we made a contribution to the $10 billion online shopping of this year's Black Friday sales.

    The dust has settled, the receipts have been tallied, and the verdict is in – Black Friday 2023 once again breaks the record. Hold on to your shopping carts, folks! Let's unwrap the highlights of this retail rollercoaster – the good, the great, and the downright.

  • Top 5 back-to-school marketing ideas for 2022

    With school start times varying from late August to early September, back-to-school promotions don’t begin on a particular date. Sales often begin anywhere from mid to late July, continue through August, and end in mid-September.
    Big brands like Amazon or Nike start their back-to-school campaigns early. Actually, it’s never too early to plan for a season that comes around once a year. Depending on your supply chain, business processes, and capacity, it’s good practice to prepare for the back-to-school season a few months in anticipation or just run a . Here are some highlighted marketing ideas for this year's BTS season (the first BTS season after 2 years of Covid).

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