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Why Do Online Merchants Need To Prioritize ECommerce Automation?

eCommerce automation involves combining the right eCommerce software with the right processes and the right people to streamline and automate the order lifecycle. This reduces the complexity and redundancy of many tasks that an eCommerce retailer typically faces from the time a customer places her order until the time it is delivered to them.

Google-ads-vs-Facebook-ads

Google Ads or Facebook Ads: Which is better for Ecommerce?

Google Ads and Facebook Ads are still among the top advertising platforms in online advertising. Getting attention from the right customers to your store is one of the greatest challenges, it is always a big question to choose between Facebook Ads and Google Ads, especially for beginners. Which one better? Let's look at the core differences between them to clarify its functions and decide between the two. 

recap-of-google-shopping-policies-and-get-over-account-suspended

Recap of Google shopping policies and get over account suspended

Violating Google shopping policies and data quality are the main reasons for some products or a Google Merchant Center account are subject to disapproval. However, for a majority of cases, breaking Google shopping policies is more severe and results directly in your Google Merchant Center (GMC) account being suspended. Understanding clearly Google’s policies will only give you benefits in any cases doing business on Google. 

The importance of local delivery service to generate more sales

The COVID-19 has dramatically impacted the way we live as well as how we shop. One breakout trend is increased support for small and local businesses, with more than half of consumers specifically seeking out local, independently-owned businesses. Nearly a third of buyers say they’ve bought something online and had it delivered locally during the first three months of the pandemic. Local delivery is a great way to connect with nearby customers, drive sales, and provide a great customer experience.

tiktok-ads-versus-facebook-ads

Are TikTok ads better than Facebook ads?

The recent launch of TikTok and its impressive increase has exploded the Internet market. Then, when the TikTok ads platform appears, it raises a question: are TikTok ads better than Facebook ads? Or are TikTok ads a worthy competitor to Facebook Ads? Let’s go through a comparison between the two and give yourself an answer. 

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