Here we go again, diving into the eternal battle between Email Marketing and SMS Marketing! The age-old question of which one is better, which one to choose, seems to haunt us endlessly. But why confine ourselves to such a dilemma when we have the power to implement both methods? 

Have you ever wondered how a modest 10% discount can affect your profit? As a store owner, you know the importance of using discounts for Black Friday. But here's the thing... Do you actually know how to pull it off successfully? 

In this blog, we will describe circumstantially the psychology behind discounts and how to apply these discounts most effectively based on the fact. Interested? Let's get started!

Hey there, marketers and business owners! Today, we're diving headfirst into the world of calculating Marketing ROI, aka. Return on Marketing Investment. Get ready with us to uncover the ins and outs of this essential metric. But don't worry, we're keeping it light and informative for you. So grab your coffee and let's embark on this ROI adventure together!

18 billion dollars! It’s the amount of money eCommerce brands lose every year because of Abandoned carts!

That’s right - billions of dollars in potential revenue lost, just simply because customers abandon their carts before completing their purchase. How to turn loss to opportunity? Well, SMS Marketing can do that for you!

Let’s find out how to integrate SMS Marketing into your abandoned cart recovery campaigns in this blog. SIMPLE SETUP, INSTANT BENEFITS.

Your phone beeps, and you're excited to check your new message. But, no personalized, relevant SMS from your favorite brand. Instead, you're greeted by yet another generic, irrelevant, annoying SMS marketing message. Sound familiar? If so, you're not alone. 

SMS Marketing has high potential with 98% open rates and 45% response rates. However, crafting the perfect message can be time-consuming and frustrating, taking time away from other business tasks. ChatGPT can help by providing personalized and engaging SMS messages that hit the mark every time. With ChatGPT, you can save time and resources while optimizing your SMS marketing campaign. Stay tuned to learn more.

Hey there! Want to know a cool way to reach out to your customers? Well, SMS marketing is the way to go! With SMS marketing, you can increase engagement, build loyalty, and boost sales all at once! But wait, are you still not sure about the pricing? Don't worry, we got you! Let's dive deep into the pricing model together and find the best option for you. 

During the Easter holiday season, the eCommerce industry earns a significant profit as 81% of Americans celebrate the occasion and spend a total of $24 billion in 2023, and spend an average of $192.01, the highest figure on record. By applying Easter marketing strategies, you can reach your target audience and boost your sales. To enhance customer engagement and improve conversion rates, we have put all marketing tips together into a collection of our top ideas and best practices to assist you with your Easter marketing campaigns.

Ahoy there, matey! If you're ready to set sail on the high seas of SMS marketing, you better make sure your ship is TCPA compliant. 

Don't worry, it's not as complicated as it sounds! We've got your back and won't let you sink! In fact, it's super easy with our happy and upbeat guide to TCPA-compliant SMS marketing. So, let's get started and keep your text message marketing fun, happy, and compliant!

Text messaging has become a powerful tool for businesses looking to connect with their customers quickly and effectively. With an open rate of 98%, SMS provides a unique opportunity for businesses to reach their audience directly, and see a significant return on investment (ROI).

Let's look closer at the secret of the incredibly high return on investment of SMS texting.

SMS marketing offers a return on investment (ROI) that is difficult to replicate with similar digital marketing tools. In the same way that a cost-benefit analysis determines if the cost is worth the benefit, ROIs determine how your marketing investments are paying off.

There is a surge in SMS marketing in 2021, and for good reason, that old method of marketing can bring your campaign higher ROAS ( up to 500%). As the number of mobile devices increases, the potential of this channel should not be underestimated.